MarketCheck – WordPress Website Build
A new digital platform for a global automotive data business
We worked with MarketCheck to design and build a new WordPress website for their automotive data platform, creating a modern digital experience that better communicates the breadth and value of their technology.
With a complex proposition spanning automotive data, analytics and market intelligence, one of the key challenges was making the offering easy to understand for different audiences — from automotive businesses and retailers through to technology and data teams.
Making a complex proposition clearer
The new website was designed around clearer user journeys and a more structured presentation of MarketCheck’s products and capabilities.
Rather than overwhelming visitors with technical detail from the outset, the site provides a more intuitive route through the proposition, allowing users to quickly understand what MarketCheck does, how its data can be used and where it can add value to their business.
Built on WordPress
We developed the site using WordPress, providing MarketCheck with a flexible content management platform that allows the team to manage and evolve the website as the business and its offering continue to grow.
The build also provides a strong technical foundation for ongoing content, SEO and digital marketing activity.
A stronger platform for growth
The finished website gives MarketCheck a more modern and engaging digital presence, while creating a scalable foundation for communicating new products, use cases and capabilities in the future.
A great project combining UX, design and WordPress development to help bring a complex B2B technology proposition to life online.
