Operam Education Group — Six-Website Digital Refresh
Six brands, one more consistent digital experience
We’re pleased to have recently completed the redesign, development and rollout of six refreshed websites for Operam Education Group.
Working across the group’s six brands, the project was a great opportunity to bring a more modern, consistent approach to their digital presence while still retaining the individual identity of each business.
Modernising the customer experience
The project focused on redesigning key customer-facing pages across each website, with a particular emphasis on making the sites easier to navigate, clearer to use and more engaging for prospective candidates, clients and partners.
Alongside the visual refresh, we reviewed the underlying structure and content of the sites to create a stronger foundation for search performance, usability and ongoing optimisation.
A scalable approach across six brands
With six websites to deliver, consistency was a key consideration. We developed a flexible approach that allowed the group to benefit from shared thinking and technical foundations, while giving each brand the freedom to maintain its own character and audience focus.
This has created a more cohesive digital presence across the wider Operam Education Group, while making it easier to manage, evolve and build on the websites in the future.
Built for what comes next
Rather than simply refreshing the sites visually, the project was about creating a stronger platform for continued growth.
The result is six cleaner, more modern websites that provide a better experience for users today, while giving the Operam team the flexibility and foundations to continue developing their digital presence as the group evolves.
A great project to be involved in, and a real pleasure working with the Operam team throughout.
